I’m Kelly, a product designer based in New Zealand. I’ve spent my career working closely with engineers and product teams to build software used by millions of people around the world.

Employed at Shopify Raising 3 kids Playing Pokemon Fire Red

VT-220

A quick note:

AI has fundamentally changed the way I design. I now prototype directly in code rather than relying on traditional design tools, working closer to the medium itself. This has changed how I think, and reignited my excitement for design.

READY. 80x24

Shopify Onboarding

Lead Designer

Redesigned Shopify's onboarding experience, moving away from a traditional task list, leaning into a more visual component which helps illustrate and celebrate their progress.

+1.8% conversion +1.2% retention +14% activity

Shopify Setup Guide

Lead Designer

A persistent side-panel that helps new merchants get started on Shopify with personalized guidance as they move through onboarding, getting their stores set up and ready to sell.

+2.4% conversion +1.7% retention +26% activity

TeacherGPT

Co-Founder

An AI-powered lesson planning tool built for primary school teachers in New Zealand, helping them create engaging curriculum-aligned content and save hours of preparation time each week.

75,000 resources made 800,000 messages sent 1,500 schools signed up

Misc work

Here's a few other things I've done over the years ↓

Experience

I've spent 12~ years building products I'm proud of, used by people around the world.

Shopify Staff Product Designer 2020 – Present

MYOB Senior Product Designer 2019 – 2020

Shopify Senior Product Designer 2018 – 2019

MYOB Senior Product Designer 2016 – 2017

writr Limited Lead Designer 2013 – 2017

Figured Limited UX Designer 2015 – 2016

MYOB UX Designer 2014 – 2015

LayerX Limited UI/UX Designer 2013 – 2014

theCloud Limited Sys Admin 2012 – 2013

Emblems NZ Designer / Engraver 2011 – 2012

Get in touch

I'm always open to interesting conversations and new opportunities.